Food, beverage, still life and portrait photographer
Pelle Lundberg has worked with photography since he was 16 years old. He is a master of all aspects of food and still life photography, from setting the perfect light to creative solutions for demanding photo tasks. Pelle is also a sensitive portrait photographer and popular among clients for his social skills and friendly demeanor.
With about twenty years of experience, Pelle has a large number of commercial clients, many of whom are in various areas of the beverage business.
Born and raised in Stockholm, Pelle is based in his live-work apartment, which has a fully furbished kitchen and photography studio in an old industrial building in central Stockholm that offers ample space and beautiful natural light.
Still life, food and interior photographer
With Elin Sylwan, everything is about contrast. As a photographer, she loves working with natural light. She also appreciates the control of creating an image from scratch – working with contrasts in light, color and textures to enhance the mood, with a sensitive eye for details and without being too perfect.
After graduating from RMIT University in Melbourne, Australia with a BA in commercial photography, Elin moved back to Stockholm to assist some of Sweden’s foremost still life and interior photographers. She began her own photography career while gaining years of experience in the industry. Through the process of exploring still life and interiors, Elin slowly embarked on a journey toward the more natural realm.
Elin is now settling into the world of food and the culture surrounding it. She finds inspiration in her passion for nature and the environment, whether it’s the pure beauty of a simple carrot, the sensation of new flavors, traveling to new places or following seasonal changes. Food is comfort and memories. Food is a sensibility that should be shared with others.
Food, beverage, baking, cookbook photographer
Easy-going, down-to-earth and tremendously creative, Frida Wismar is the rare kind of food photographer who won’t only shoot the photos – but will also set the table, write the recipe and cook the meal.
Educated at Beckmans College of Design, Frida has a history in fashion as a designer and stylist. She has worked as a food photographer on editorial and commercial assignments for about ten years and is (already!) the photographer behind over 20 cookbooks (four of which have yet to be published, and of course, not all featuring her food). Frida lives on a ranch outside Stockholm with her big family: her husband, four kids, two horses, a dog and a cat.