Food, beverage, still life and portrait photographer
Pelle Lundberg has worked with photography since he was 16 years old. He is a master of all aspects of food and still life photography, from setting the perfect light to creative solutions for demanding photo tasks. Pelle is also a sensitive portrait photographer and popular among clients for his social skills and friendly demeanor.
With about twenty years of experience, Pelle has a large number of commercial clients, many of whom are in various areas of the beverage business.
Born and raised in Stockholm, Pelle is based in his live-work apartment, which has a fully furbished kitchen and photography studio in an old industrial building in central Stockholm that offers ample space and beautiful natural light.
Food, beverage, baking, cookbook photographer
Easy-going, down-to-earth and tremendously creative, Frida Wismar is the rare kind of food photographer who won’t only shoot the photos – but will also set the table, write the recipe and cook the meal.
Educated at Beckmans College of Design, Frida has a history in fashion as a designer and stylist. She has worked as a food photographer on editorial and commercial assignments for about ten years and is (already!) the photographer behind over 20 cookbooks (four of which have yet to be published, and of course, not all featuring her food). Frida lives on a ranch outside Stockholm with her big family: her husband, four kids, two horses, a dog and a cat.